The Brazilian market for wines, sparkling wines and grape juices is expected to generate approximately US$ 2.4 million in immediate and future business over the next 12 months. The result stems from an initiative by the Brazilian Trade and Investment Promotion Agency (ApexBrasil), held between October 6 and 8, during the ProWine São Paulo 2026 fair.
The action was part of the Exporta Mais Brasil program and involved the participation of 24 national companies, which held 140 business meetings with buyers from seven countries. The initiative aims to expand the presence of Brazilian products abroad, encourage new partnerships and diversify export destinations for the wine sector.
Of the total …
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